Lindsey McClain began her career at Commonwealth Health Corp. as marketing and development coordinator, a role in which she helped organize many community events and administered scholarship programs, among other things. From there, she was program director at Bowling Green Area Chamber of Commerce, where she was responsible for programs, including Leadership Bowling Green, ATHENA/ATHENA Young Professional, Welcome Back WKU Festival, South Central KY Night, Washington D.C. Fly-In and other legislative events. Since 2011, McClain has been marketing director at Franklin Bank & Trust, where her marketing and leadership skills are proven through award-winning marketing projects such as Franklin Bank & Trust Company’s Kasasa Cash marketing campaign. She oversees all aspects of FBT marketing, advertising, website and community involvement.
1. What is a typical day like for you at work and is it what you might have envisioned while going to college?
Every day is different at work. Some days, I am coordinating advertising, making TV and radio ad buys, and other days, I’m planning for a customer event or employee training day. That’s what I love so much about it; it’s never the same thing and most certainly never boring. It’s exactly what I had hoped for as a student at Western Kentucky University. I remember during my first semester speech class, I overheard someone talking about being a “corp comm” major (corporate and organizational communications), and after looking into it, I decided that was perfect for me. It encompasses so many different things – public relations, management, marketing, communications. There are so many options in so many different fields. At that point, I changed from a mass communications major and never looked back.
2. How did you become involved with the Kiwanis Club and why do you stay with the organization?
Our dear friend Anne Grubbs (who died in August) had asked me several times to be her guest at a Kiwanis meeting. To be honest, I had no idea what the Kiwanis Club was at the time. I finally agreed to attend a meeting and instantly fell in love with the mission of the club. Kiwanis is an international service organization dedicated to improving the world and the lives of children. Not only do we have a very active club, the members have become some of my very best friends. We all have the same goals – to better our community and help children. We are able to do this through events like Thunderfest, the Soap Box Derby and many others. The money stays right here in southcentral Kentucky and is given to local programs and agencies. Also, the current international project is called Eliminate. Kiwanis Clubs around the world are all raising money to eliminate maternal/neonatal tetanus. So far, $72 million has been raised; the goal is $110 million worldwide. The Kentucky/Tennessee District, which is comprised of 14 different Kiwanis Clubs, has raised $1.15 million to date. The Bowling Green Kiwanis Club has contributed about $140,000 to that goal.
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Author Unknown (2014, December). Talk of the Town with Lindsey McClain. Bowling Green Daily News. Retrieved from http://www.bgdailynews.com/features/talk-of-the-town-with-lindsey-mcclain/article_6dfeeb6f-0499-5d01-93c6-e8cad2e53677.html